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Define Your Health Brand Secret Sauce

Define Your Health Brand Secret Sauce

Define Your Health Brand Secret Sauce Great health brands are successful not only by defining a unique offering to their customers, but also by creating a unique position in the marketplace.By: Alex Valderrama, CEO and Brand Strategist at Cranium Agency So, why is it...

Why Wellness and Healthcare Brands are Losing Business

Why Wellness and Healthcare Brands are Losing Business

Why Healthcare and Wellness Brands are Losing Money Brands that take time to exemplify their customer experience from every touchpoint are usually the brand people fall in love with. That is why some people are so passionate about their choices of a brand. And they...

A Close Look At Health Brand Engagement

A Close Look At Health Brand Engagement

A Close Look at Health Brand Engagements Every health brand has an opportunity to engage with their customers, and the most effective strategy is to engage them through an emotional need or want. By: Alex Valderrama, CEO and Brand Strategist at Cranium Agency If your...

The Importance of a Healthcare Brand Growth Strategy

The Importance of a Healthcare Brand Growth Strategy Not all healthcare brands are created equal. Many companies fail to devote the time necessary in developing a thorough understanding of their brand, which results in missing many critical opportunities for sales and...

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