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Cranium Agency Named Best Branding Agency in Denver by Digital.com

Cranium Agency Named Best Branding Agency in Denver by Digital.com The company was highlighted among the most innovative service providers for startups and small businesses.Denver, Colorado – Digital.com, a leading independent review website for small business online...

Building Brand Equity

Building Brand Equity One Touch Point At A time A brand is not just a logo or a trademark. A brand is the accumulation of all the touch points your brand has with your current and potentially new customers.By: Alex Valderrama, CEO and Brand Strategist at Cranium...

Money Can Buy Love

Money Can Buy Love A Closer Look At Brand Engagement There are plenty of reasons why someone may not purchase a product or service. The biggest reason may be that they do not have an emotional feeling about the brand. These brands do not engage with their potential...

Define Your Health Brand Secret Sauce

Define Your Health Brand Secret Sauce Great health brands are successful not only by defining a unique offering to their customers, but also by creating a unique position in the marketplace.By: Alex Valderrama, CEO and Brand Strategist at Cranium Agency So, why is it...

Why Wellness and Healthcare Brands are Losing Business

Why Healthcare and Wellness Brands are Losing Money Brands that take time to exemplify their customer experience from every touchpoint are usually the brand people fall in love with. That is why some people are so passionate about their choices of a brand. And they...

A Close Look At Health Brand Engagement

A Close Look at Health Brand Engagements Every health brand has an opportunity to engage with their customers, and the most effective strategy is to engage them through an emotional need or want.By: Alex Valderrama, CEO and Brand Strategist at Cranium Agency If your...

The Importance of a Healthcare Brand Growth Strategy

The Importance of a Healthcare Brand Growth Strategy Not all healthcare brands are created equal. Many companies fail to devote the time necessary in developing a thorough understanding of their brand, which results in missing many critical opportunities for sales and...

Cranium Agency Receives Two Awards From CV Magazine

Cranium Agency Receives Two Awards from CV Magazine Alex Valderrama, CEO and Senior Brand Strategist stated, “We strive to be the very best in our industry. As our industry evolves, we continue to innovate new ways of solving complex branding problems. These awards...

Branding Principles – An interview with Alex Valderrama

Branding Principles - An Interview with Alex Valderrama Uncover Branding & Corporate Identity principles. Understand Value Proposition vs Brand Essence. This week, as part of our educational series #learning4leaders Branding expert Alex Valderrama of Cranium...

Cranium Agency Voted Best Branding Agency

Cranium Voted Best Branding Agency Cranium Agency is proud to announce they were recently hand-picked for the “Expertise Award” for being one of the best Branding Agencies in Denver.DENVER (July 2019) – Exciting news! With 2019 being the firm’s hallmark 30th...

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