Define Your Health Brand Secret Sauce

Define Your Health Brand Secret Sauce

Not all health brands are created equal. Many wellness and healthcare organizations do not devote the time necessary to develop a thorough understanding of their brand. The result is missing many critical communication opportunities and wasted efforts with...
Why Wellness and Healthcare Brands are Losing Business

Why Wellness and Healthcare Brands are Losing Business

Just as your health and wellness are important to you, they are also very important to your patients and customers. Imagine sorting through an endless list of a Google search for a Chiropractor, searching for a great spa while on vacation, or asking your friends if...
A Close Look At Health Brand Engagement

A Close Look At Health Brand Engagement

A Close Look at Health Brand Engagements Every health brand has an opportunity to engage with their customers, and the most effective strategy is to engage them through an emotional need or want. By: Alex Valderrama, CEO and Brand Strategist at Cranium Agency If your...

The Importance of a Healthcare Brand Growth Strategy

The Importance of a Healthcare Brand Growth Strategy Not all healthcare brands are created equal. Many companies fail to devote the time necessary in developing a thorough understanding of their brand, which results in missing many critical opportunities for sales and...